Integrity 360

About This Project

THE CHALLENGE

Originally approaching us as Integrity Solutions, we were challenged to rebrand the company, creating and developing a brand identity based around safety and security.

As online security is akin to a “professional hacking service”, Integrity Solutions wanted to ensure the key messages were conveyed effectively.

RESULT

When choosing the brand name we wanted to emphasise how Integrity Solutions are always one step ahead of the hackers using their skills to their own advantage and protecting clients with their knowledge and expertise. ‘360’ emphasising the full circle approach that makes Integrity solutions so successful. Hence the generation of the new name Integrity 360 and a tagline of ‘your security in mind’.

Specialising in managed security, integrated security, solutions and cyber risk advisory we wanted to create a brand that conveyed power and resistance to danger. Mastering the art of finding gaps in cyber systems they bring ‘a chain is only as strong as the weakest link’ to life.

We chose red and black for a strong, bold combination logo that conveys strength and agility. Integrity 360 pride themselves on instilling confidence in their clients and we felt the logo design conveyed this perfectly. Online security is both an art and science and with the combination of their skill and entrepreneurial flare, the business has expanded hugely and continues to go from strength to strength.

Category
Branding, Websites