Kays Kitchen

About This Project

BRIEF

Kay’s Kitchen have been serving delicious locally sourced comfort food since 1979. But the brand had become tired and did not reflect the new menus on offer. Food is the new fashion, and Kays was in need of a make over.

 

RESULT

Bradley Brand defined what the brand stood for – family, local and great food. Following visits to London to review retail food trends, we made the cafe layout more contemporary and celebrated the female side within restaurants while keeping their artisan roots.

The rebranding of Kay’s Kitchen has opened the cafe to a more younger and demanding customer, always seeing interesting coffee blends and new recipe ideas. The new brand identity makes Kay’s Kitchen relevant to a health conscious customer while at the same time staying relevant to a more mature customer base who’ve been loyal for generations.

Category
Branding, Packaging, Print